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But they rarely ever offer a vehicle with all the options. It's either base model, option pack A, option pack B. Rarely do you get the chance to say you know what, just slam all of those in there. Give me top of the line everything... except auto-dimming rear-view mirror, compass and and blind spot information system.

The things that they make you choose between are ridiculous. It's like they put all the features on lottery balls, spin the bucket and pick 6 at random for each package and that's what you get. At least make the feature packages make sense



I suspect that you are mistaken and that they put quite a bit of time into those options packages.

Generally what I find is that they make a point of scattering the desirable features across packages in order to make you upgrade to the superset.


Usually they do, it's just that that option is quite expensive and you might not care about some (or most) of the features you get in that option. It's particularly bad if you anti-care about some of the options. For instance, if you are opposed to having leather seats, you can't get the highest trim, coz leather seats are a feature there.

For eg. Honda Accord 2018 with all bells and whistles starts at $33.8K while the lowest one starts at $23.5K. There's a good chance that a 40% increase over the base price will put that car out of the budget of a lot of people.


I suspect they spend a lot of time designing these packages.

From their perspective it should be setup like cable subscriptions. So, different segments buy the same package for different reasons.


> From their perspective it should be setup like cable subscriptions

You are standing in the maze of twisty little options, all of which suck.


Yea, for a real world example.

Acura TLX has the option for automatic cruse control, lane followings, and automatic breaking. It has a second option for blind spot detection and several other things. Want both? They have a third option that includes both plus some other stuff but it costs even more.

I mean why blind spot detection as part of the safty package when you can charge 3x as much to include it.


Auto-dimming rear view mirrors are the greatest invention ever. They should come standard on all cars.




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